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History

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Over 65 years of passion and business vision

SMEG was founded by Vittorio Bertazzoni from Guastalla, a town near Reggio Emilia in northern Italy, and is today one of the country's leading home appliance manufacturers. The Bertazzoni family's entrepreneurial history begins way back in the 19th century. Starting out as blacksmiths, the Bertazzonis soon branched out into cooker building.

The very first Bertazzoni kitchens were put on show at the World Expo held in Milan in 1906.

In 1948, the Smeg company was formed in an era of economic growth and rapid urbanisation. Radical changes in lifestyles and living patterns, the new concept of the nuclear family, a huge increase in the number of female professionals...all of these factors inspired Smeg to develop ground-breaking technologies  to produce products that would meet the demands of the new society and revolutionise home living.


INFOS UTILES:

Ouvert du mardi au samedi de 10h à 19h

Smeg Store Paris
82 boulevard de Sébastopol
75003 Paris
Tél. : +33 (0)1 42 78 67 25
Email : paris@smegstore.fr

Métro lignes 3 et 4 station Réaumur-Sébastopol